How were the 12 winners selected?
Thousands of fans entered and 12 winners were selected by High IntenCity based on the following criteria: (a) design’s ability to be reproduced as a CHARM IT! charm (50%); (b) creative appeal of design and colors (25%); and (c) uniqueness of design (25%).
What do the 12 winners receive?
Each winner receives the awesome title of CHARM IT! Guest Designer and will have their charm design produced and sold nationwide, a $100 USD gift certificate to www.shopcharm-it.com, and a single $1,500 USD donation of Crayola product will be made to Art Start in honor of the winners by Crayola.
Who is Art Start?
Art Start is an incredible organization that uses art and creative workshops to transform the lives of homeless and at-risk kids in New York City. To learn more visit www.art-start.org.
When will I be able purchase the 12 winning charms?
The 12 winning charm designs will be available on www.shopcharm-it.com and at premier specialty retailers beginning in 2015.